Latest Free Advice & Case Studies

12 Days of Chrstmas Video

Barns Green Village Store’s “12 days of Christmas”

The Rural Shops Alliance (RSA) are always interested to see how Rural Shops are marketing themselves within their local communities and wider afield and how they get over the message in new and innovative ways. So many shops either don’t market themselves or rely on traditional … [Continue reading...]

Estimote Beacon

A Beacon to the Future?

The type of beacon we are talking about is a very small electronic device. They sit next to a specific product in-store. When a customer with a smartphone approaches the fixture, the beacon senses their presence and can then send a relevant message to their phone. So if the … [Continue reading...]

More free advice & case studies

Latest RSA News, Views & Opinions

12 Days of Chrstmas Video

Barns Green Village Store’s “12 days of Christmas”

The Rural Shops Alliance (RSA) are always interested to see how Rural Shops are marketing themselves within their local communities and wider afield and how they get over the message in new and … Continued reading

Toby Perkins MP

Shadow Minister Talks To RSA

The RSA welcomed Toby Perkins MP to our National Meeting this week. Mr Perkins is MP for Chesterfield and the Labour Shadow Minister for Enterprise and Small Business. Although historically … Continued reading

Wages

The National Minimum Wage – RSA Submission to LPC

SUBMISSION TO THE LOW PAY COMMISSION ON THE FUTURE LEVEL OF THE NATIONAL MINIMUM WAGE 1. INTRODUCTION The Rural Shops Alliance is a national trade association representing the views of about … Continued reading

Christmas Cash Camelot Blippar

Camelot brings ‘Christmas Cash’ Scratchcard to Life

Camelot, the operator of The National Lottery, has partnered with image-recognition and augmented reality specialist, Blippar, to bring its new £2 ‘Christmas Cash’ Scratchcard to life. The new … Continued reading

More News, Views & Opinions